We turn complex construction products and processes into digital experiences people can see, use, and move forward with.
FRMWRK Industries is a construction technology company creating 3D visualizers, custom software, and high-end websites for the businesses that design, manufacture, price, sell, and install real products. We care about what happens after a screen looks impressive: whether a customer understands the options, a sales team can move a project forward, and an operation can use the information.
Our work lives where architectural plans, material catalogs, customer decisions, and business workflows meet. We build digital systems that make siding, roofing, trim, and other building products easier to explore in context. We also build websites that communicate clearly and software that connects a visual choice to the next step in quoting and operations.
MDLR brings a custom catalog of siding, roofing, panels, trim, colors, and finishes into an interactive 3D building experience. Buyers can explore combinations and see products on a structure or a project-specific model before they commit.
DRFTR and custom FRMWRK systems connect architectural plan interpretation, 3D views, material choices, estimates, sales orders, and business workflows. Our work can include tailored CRM, ERP, and POS experiences where those connections make sense.
We design and develop premium websites for qualified businesses that need more than a brochure. Product stories, interactive tools, useful calls to action, mobile performance, and search-ready structure work together to support real sales conversations.
For installers, manufacturers, and construction sales teams, the goal is practical: make the product clear, make the process easier, and make the next decision possible. Explore a live visualizer or see FRMWRK products.
Technical direction and operational discipline belong in the same room. Meet the leaders bringing both to the work.
Dylan Wood leads technology and product development at FRMWRK. His background spans 25 years in web design and 15+ years in app development, with a focus on digital tools that create measurable business growth.
Sales systems at scale. Dylan has developed and operates sales funnels that have produced hundreds of millions of dollars in sales.
Google certified. He holds multiple Google marketing and business certifications, with results in the top percentiles.
Recognized for small business growth. The 2025 Business Growth Conference noted Dylan as an emerging talent in small business development.
Built for the real work. At FRMWRK, he brings that experience to high-end websites, 3D construction visualizers, and connected sales and operations systems.
Alexis Wood leads the administrative and financial side of FRMWRK Industries. With more than 15 years of experience in business finance and credit, she brings structure to the work behind every client engagement: planning, accountability, and the operational details that support delivery.
As Director of Personnel and Staffing, Alexis also guides the people side of the business. Technology projects depend on good coordination between creative work, development, timelines, and client needs. Her focus is to make those moving pieces work together, so a project is supported by a dependable business foundation.
At FRMWRK, the financial and administrative perspective helps keep ambitious ideas grounded in execution. Alexis helps ensure that a custom visualizer, website, or connected digital system is approached with the care and organization the work deserves.
We ask how your products are sold, how your team handles plans and pricing, and where information gets lost. That reality shapes the brief.
From interactive 3D construction visualizers to premium web design, we turn complicated product information into an experience that helps customers understand their options.
When the visual decision needs to become a quote, order, or operating task, we design the handoff with your actual workflow in mind.
Bring us your product catalog, a set of plans, a sales problem, or an ambitious website idea. We’ll talk through what should happen next.
